Trina – rapid launch of the Trina-solar alternative energy site

28.03.2022

Website: Trina-solar.com.ua

What result did we get:

 
  • From the first days of launching the store, we have already gained customers
  • Most customers place orders over the phone 80% of all orders
  • 65% from visits to the phone is converted into orders, which is about 383 orders with turnover 7 600 000
  • The total number of orders is close 500 with turnover in 9 880 000 UAH for 7 months work
  Who is our client and with what tasks we were approached: The client is previously the owner of a warehouse for the sale of solar panels and boilers in the Lviv region. After a 3-year break, he decides to re-enter the niche with a new approach. He had sites on the prom, but he decided to run a site with 0 with our agency on a partnership basis.   What were our actions – stages: Identified market positioning for a popular brand of solar panels. We focused on the segment of the middle price category of high quality in solar panels and complex solutions of autonomous stations.  We used the existing range of the client – added to the site and started a massive content update. We designed the site for CA, gave the opportunity to order additional services from the product cards – the calculation of the cost of installation, connection, etc. Generated a unique design of product cards. Picked up related products. Successful advertising campaigns have been launched on Prom and Google Shopping.  
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